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And this is how viral marketing works, right? posted 05 February 2005 in Interviews and ReviewsAnd this is how viral marketing works, right? by Cu'jara Cinmoi, Author of Prince of Nothing

I've been biting my nails regarding TWP's fate in the US for the past few weeks now. My US publisher, Overlook is working hard to capitalize on the twin nods TDTCB received at Publisher's Weekly - especially their assertion that the mainstream media had overlooked it. They were positively overjoyed with that one! The next couple of months will be the test to see whether fiction review editors at places like USA Today and People actually give the books a whirl. If that does happen, there's a chance that they could enjoy the same kind of success in the US that they seem to be enjoying here. Who knows? I still might get that mmpb deal... <!-- s8) --><img src="{SMILIES_PATH}/icon_cool.gif" alt="8)" title="Cool" /><!-- s8) --> view post


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